Celebrate Bastille Day At Mimi’s Cafe With Free Muffins On July 14

IRVINE, Calif., July 11, 2011 — Come enjoy a taste of France on Bastille Day, and every day, at Mimi’s Cafe. The culinary adventure kicks off July 14, in honor of French Independence Day. Mimi’s® is offering new French-inspired menus and a chance to win a trip to Provence. Mimi’s will also debut its luscious new Chocolate Mousse Muffin with a tasty offer: two free muffins with valid coupon and any purchase.*

“Bastille Day is a perfect time for guests to declare their independence from ordinary cuisine and try something that is both extraordinary and uniquely Mimi’s,” said Mark Mears, President and Chief Concept Officer. “Mimi’s Cafe offers the charm, flavors and simple joys of a neighborhood bistro where food and wine are celebrated and memorable moments are shared.”

For more than 30 years, Mimi’s has delighted guests with fresh, seasonal entrées and signature breads and muffins. Mimi’s new Taste of France seasonal menus feature entrées inspired by France’s legendary food and wine regions. From sunlit fields and vineyards to Parisian open-air markets, the fresh flavors, authentic ingredients and simple preparation are the basis for Mimi’s new seasonal menu series.

The Tour de Provence is the first destination on Mimi’s Taste of France culinary journey, offering unique, flavorful entrées in attractive value priced meals. Among the enticing new dishes: Cinnamon Brioche French Toast, Le Grand Bleu Burger, Chicken Provence, and Provençal Glazed Shrimp & Asparagus Ravioli. The Tour de Provence Seasonal Breakfast Entrées range from $3.99 to $8.99, the Two-Course Seasonal Lunch Menu is $10.99 and includes a beverage, and the Three-Course Seasonal Dinner Menu is $13.99.

The French art of cooking with chocolate is the inspiration for Mimi’s new Chocolate Mousse Muffin and Chocolate Mousse Muffin Sundae. Guests can enjoy a free two-pack of Mimi’s muffins including the new Chocolate Mousse Muffin with valid coupon and any purchase, while they last, on Bastille Day. The printable coupon is available at www.mimiscafe.com or through Mimi’s Facebook page at http://www.facebook.com/mimiscafe.

From July 5 through Aug. 15, guests can simply “like” Mimi’s on Facebook to participate in the Chance for France Giveaway and enter for a chance to win more than 100 prizes. The grand prize is a five-day, four-night trip for two to Provence, including round-trip air transportation and accommodations. The giveaway will also include a one-year supply of Mimi’s famous muffins for five lucky winners and $25 Mimi’s Cafe gift cards will be awarded to 96 participants. The grand prize winner will be announced in September.

Mimi’s Cafe serves breakfast, lunch and dinner. Mimi’s offers private dining rooms for special gatherings, catering and to-go menus, and online ordering. Many restaurants have a full bar featuring specialty cocktails, and all restaurants serve wine and beer. For information, please visit MimisCafe.com, or find Mimi’s at Facebook.com/MimisCafe and at Twitter.com/mimis_cafe. Sign up for Mimi’s® eClub to receive a free breakfast coupon and exciting deals throughout the year.

*Valid for one (1) offer per table with printable coupon available at www.mimiscafe.com or through Mimi’s Facebook page at http://www.facebook.com/mimiscafe. Purchase required. Not valid with any other offers, no cash value, excludes alcohol, tax, and gratuity. Must print coupon and present to server to receive discount.